The "Tower Experiment" is an initiative by developer and publisher Animoca Brands to blend traditional Free-to-Play gaming with the Play-to-Earn potential of blockchain gaming. The goal is to build a system that maintains balance and equitability in traditional Free-to-Play games while introducing various attractive features of blockchain, including non-fungible tokens (NFTs), decentralized finance (DeFi), and governance.
The basis of the Tower Experiment is the TOWER Token and TOWER Platform. The TOWER Token is an ERC-20 fungible utility token for the TOWER Platform. The TOWER Platform comprises the token, the Free-to-Play games in the Crazy Kings franchise, and the blockchain component providing the economic infrastructure for the ecosystem of games.
The TOWER Platform includes:
The Crazy Kings (CK) and Crazy Defense Heroes (CDH) mobile games: existing successful mobile games, with over 2 million downloads and thousands of loyal players. CK and CDH are tower defense games based on collectible cards of various rarities and power. Players are now able to earn TOWER Tokens by playing these games.
An upcoming blockchain PC game: a new game under development will be the newest entry in the game franchise. The new game will allow users to use their Crazy Kings franchise NFTs, earn TOWER Tokens by playing, and participate in various activities such as tournaments. Together with CK and CDH, this game comprises the Crazy Kings franchise.
The TOWER Token (or simply TOWER): ERC-20 token on the Ethereum blockchain designed to be a medium of exchange, utility, and governance for the Crazy Kings franchise. Earned by playing the games in the franchise. Holders of TOWER will use it to purchase items such as game card NFTs, pay for game or tournament entry fees, and participate in the governance of the games.
The philosophy and intent of the TOWER Token are explained at greater length in this Medium post that introduces the Tower Experiment: